Pharmaceutical & Cosmetic Review/IFF New Product Competition winners

PCR-NPC-2012-Winner-PosterThe awards dinner for the 2012 New Product Competition, hosted by Pharmaceutical & Cosmetic Review and sponsored by International Flavors & Fragrances (IFF), was a gala event held at the Indaba Hotel and Conference Centre north of Johannesburg.

The judging for the competition took place on 18 July at IFF in Isando and was based on four categories – Formulation, Packaging, Marketing and Regulatory Compliance.

Avon’s Anew Genics Treatment Concentrate took the honours as overall winner of the 22 entrants.

In the individual category, Avon won again, this time with its Anew Clinical Resurfacing Expert Smoothing Fluid. The first and second runners-up in this category were Anesi Beauté Aqua Vital Créme and Ahava’s Dead Sea Water Mineral Hand Cream, available locally through SDV Pharmaceuticals.

Local brand Essel was the winner in the range category with its DermaPlex range, followed by Clear Anti-Dandruff Shampoo and Dove Intensive Repair, both from Unilever.

The Packaging Award was another victory for Avon’s Anew Clinical Resurfacing Expert Smoothing Fluid. The judges were impressed by the bottle and the pump-action dropper.

The Editor’s Choice award was given to Zam-buk Cherry lip balm, entered by Bayer Consumer Care.

The other products in the competition were Justine SatinFinish Complexion Corrector SPF 20; Justine Utopia fragrance; Justine DermaPerfect Youth-Enhancing foundation; Justine Honey Herbal Kissed by Honey Whipped Body Mousse; Justine Elements of Nature body polish; Justine Tissue Oil Skin Repair Face Cream SPF 20; Justine Tissue Oil SPF 25; Dawn creams & lotions; Dove Men+Care; Revlon’s Bling Bling fragrance; Rapidol Inecto Plus; Rapidol Renew; Vaseline Men Petroleum Jelly; and Vaseline MENface.

More about the winners

Avon Anew Genics Treatment Concentrate is the overall winner of the P&CR IFF New Product CompetitionOverall winner: Avon Anew Genics Treatment Concentrate

Avon’s premium Anew brand introduces Anew Genics to visibly reignite youth instantly, with twice the concentration of patented YouthGen as well as technology designed to stimulate the Youth Gene activity to help skin cells acts younger, and help one reclaim up to 10 years of visible youth.

Anew Genics is a range for any age and targets specific concerns. Anew scientists have made a powerful discovery fusing YouthGene Science with skincare.

Individual and Packaging winner: Avon Anew Clinical Resurfacing Expert Smoothing Fluid


With a triple blend of professional grade ingredients Avon Anew Clinical Resurfacing Expert Smoothing Fluid begins to smooth and re-texturise with just one drop, in just one night. Over time, it has been shown shown to give 79 per cent of the skin the transforming results of a professional microdermabrasion.

Formulated with professional anti-ageing ingredients, it helps reveal younger-looking, more radiant skin, and is suitable for all ages as well as all skin types.

First runner-up, Individual: Anesi Beauté Aqua Vital Créme

First-runner-up-Individual---Anesi-Beaute-Aqua-Vital-Creme-in-the-2012-NPCA cosmeceutical cream that provides an intensive hydration in three dimensions (upper, lower layers and cells), saturating the skin’s thirst from within the skin cells, to the surface layers. Its formula includes Celldetox, a complex that strengthens the cellular detoxification process for a facial glow, full of luminosity and radiance.

Anesi Beauté says the cream promotes the removal mechanism of cellular metabolic waste; stimulates oxygenation of tissues, improving cellular respiration; smoothes and refines the skin texture; and regenerates, repairs and restores elasticity while strengthening the tissues.

Ingredients include jojoba oil, wheat germ extract and hydroxan CH.

Second runner-up, Individual: Ahava’s Dead Sea Water Mineral Hand Cream

Second-runner-up-Individual---Ahava-Dead-Sea-Water-Mineral-Hand-CreamThis mineral-enriched cream has been specially formulated to protect hands and safeguard them from climatic hazards and household damage, instantly smoothing chapped, dry skin and restoring suppleness.

The cream elevates skin’s moisture level through Osmoter, a unique, concentrated extract of mineral-rich Dead Sea water, created by Ahava using a natural evaporation process. It contains scientifically balanced levels of Dead Sea minerals to enable the skin to optimise its cell functions. Leveraging the principles of the natural water-sharing process that takes place between skin cells, the clinically-proven formula draws moisture and nutrients from the depths of the skin up to the outer layers of the epidermis.

Range winner: DermaPlex from Essel


The DermaPlex route to a healthy skin is provided by various natural ingredients, including Meloshield, a natural melon extract which is rich in antioxidants. With regular use of this range, the harmful effects of environmental aggressors and pollutants can be reduced to leave skin looking healthy, youthful and radiant.

DermaPlex products are not tested on animals and do not contain chemical bleaches.

The DermaPlex range includes: Triple Action Cleanser Wash; Day Tone Moisturiser; Night Restorative cream; Anti-Dark Spot Fix ’n Fade Serum; and Blemish Perfection Genti-Calm Gel.

First runner-up, Range: Clear – anti-dandruff care

First-runner-up-Range-is-Clear-anti-dandruff-care-in-the-NPC-2012Many anti-dandruff shampoo solutions simply treat the symptoms of dandruff by washing away the visible flakes on the surface without treating the root cause – a weak and damaged scalp – so the dandruff keeps returning.

Clear has designed a technology, Nutrium 10 for women and Pro Nutrium 10 for men that nourishes and repairs the scalp. Nutrium 10 and Pro Nutrium 10 contain Vitmins B6, C and E as well as minerals amino acids, scalp repair actives like zinc pyrithione and fibre care ingredients like panthenol. Combining the benefits of pro-vitamins, minerals and sunflower oils, the technology boosts scalp nourishment.

Second runner-up, Range: Dove Intensive Repair

Second-runner-up-Range----Dove-Intensive-Repair---New-Product-Competition-2012Dove has developed a range of expert hair products and treatments for true internal and external repair. The Intensive Repair range includes a shampoo, a conditioner and a deep conditioning mask.

Because hair can be damaged on the inside as well as outside, making it weak, porous, and therefore more prone to breakage and splitting, Dove’s advanced damage care and repair technology has fibre actives that deeply penetrate porous hair to reconstruct it from within, and micro moisture serum to strengthen and nourish hair from the hair fibre near the root to the tip, leaving hair strengthened and resilient to future damage.

Editor’s Choice winner: Zam-buk Cherry lip balm

Zam-buk-Cherry-lip-balm-is-the-Editors-Choice-winner-at-the-NPC-2012-AwardsZam-buk, the ointment that has been tried and trusted for over 100 years, is now available as a cherry-flavoured lip balm. This new ‘Kiss’ Cherry lip balm contains a combination of ingredients that bring out the pleasant cherry aroma, giving the satisfaction and confidence of the original.

This limited edition version soothes, moisturises and repairs lips, especially against Africa’s ever-changing climate conditions.

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