Signature Collection line of EDTs re-launched by Playboy

An Amka brand, Playboy has re-launched its Signature Collection with fresh new packaging. The well-known South African brand has also unveiled an Eau De Toilette (EDT) collection to complement the range. 

“The Playboy Signature Collection is for the confident man – he is self-assured and is at the stage of life where he’s able to enjoy the finer things. Everything about this range is aimed at this man – from the names of our variants – Bold, Presence, Ambition and Legend, to the carefully crafted fragrances and striking Ash wood bespoke caps on the glass bottles,” says Playboy brand custodian, Jack Kruger.

The 2020/2021 P&C Review / Symrise New Product Competition is excited to have the Playboy Signature Collection as an entry this year.

The new range of spray deodorants and EDTS include:

• BOLD is for the self-assured man who enjoys the finer things in life. The masculine woody blend contains unforgettable notes of bergamot and sandalwood.

• LEGEND is for the distinguished man. Created with an aromatic blend of bergamot and oakmoss, this fragrance is infused with distinctive notes of musk and amberwood.

• AMBITION is for the man who is driven to succeed. It is created with fresh citrus top notes of mandarin and bergamot, with a base of irresistible musk and vanilla.

• PRESENCE is for the man who makes his alluring presence felt wherever he goes. This unique blend combines cardamom and grapefruit top notes with masculine vanilla and cedarwood at the base.

Unique statement fragrances

“The Playboy Signature Collection embodies masculine and unique ‘Statement Fragrances’ that have been specially created to last longer. We know that a strong sense of identity is important to our users and that is why we are proud to introduce this new range of Eau de Toilettes distinguished by their defined and premium fragrances,” says Kruger.

The Playboy Signature Collection of Eau de Toilettes are now available in store for a recommended retail price of R299.00. Visit the Plant of Attraction website, for more information.