Symrise, a global leader in fragrance and flavour solutions, has announced a significant expansion of its Globalide® production capacity in India. This move aims to strengthen the supply of sustainable macrocyclic musk, a key ingredient in modern fragrance formulations.
The investment aligns with Symrise’s commitment to sustainability and innovation, ensuring a reliable supply of biodegradable musk for the fragrance industry. By increasing production in India, Symrise is strategically positioning itself closer to high-growth Asian markets, enhancing delivery efficiency and flexibility.
An eco-friendly approach
Globalide® is a biodegradable macrocyclic musk that supports the creation of long-lasting, eco-friendly fragrances. This expansion ensures a steady supply for sustainable formulations.
With production in India, Symrise can better serve the rapidly growing Asian fragrance market, reducing lead times and improving responsiveness to customer needs.
Advancing the ONE Symrise strategy
This initiative is part of Symrise’s broader ONE Symrise growth strategy, focusing on expanding its Aroma Molecules and Scent & Care portfolio.
Supporting fragrance innovation
The expanded production capacity will enable Symrise to meet the increasing demand for high-quality fragrance ingredients. By investing in India, the company is not only boosting its manufacturing capabilities but also reinforcing its commitment to sustainable practices and innovation in the fragrance industry.
A milestone in sustainable fragrance supply
Symrise’s investment in Globalide® production in India marks a significant step forward in sustainable fragrance ingredient supply. This expansion supports the company’s growth strategy while addressing the rising demand for eco-friendly and innovative fragrance solutions in Asia and beyond.
Leave a Reply
You must be logged in to post a comment. Need an account? Register here.