Revolutionising loyalty and e-commerce strategies in beauty and personal care
The beauty and personal care industry is evolving, with brands embracing e-commerce while re-thinking their loyalty strategies. P&C Review’s upcoming live webinar on 21 August, hosted in collaboration with data analytics company, Euromonitor International, will provide you with insights into how brands can deepen consumer loyalty through e-commerce.
Euromonitor International’s senior consultants, Christele Chokossa and Paula Goñi will be leading the discussion on the compelling topics of e-commerce and loyalty.


Why this webinar is a must-attend
Traditional loyalty programmes often focus on discounts, but modern consumers are seeking more. The Beyond discounts: How to deepen consumer loyalty through e-commerce webinar will explore how industry leaders are utilising AI-driven personalisation, gamification, and omnichannel engagement to capture the hearts (and wallets) of customers. You’ll gain actionable insights to help you:
- Understand current trends: Discover the loyalty programme developments shaping the consumer goods market.
- Meet customer expectations: Learn what consumers truly value beyond discounts, whether it’s exclusive experiences, early access products, or premium perks.
- Harness AI for engagement: See examples of how AI is being used to predict consumer preferences and drive meaningful engagement.
- Explore real-life Case studies: Discover how global leaders like Sephora are setting the benchmark with loyalty strategies that lead to higher retention and revenue.
What’s the focus?
This webinar will delve into key areas such as:
- e-commerce trends from emerging markets
- challenges in the loyalty landscape
- omnichannel strategies that reward consumers.
By attending, you’ll leave empowered with data and tools to elevate consumer loyalty and redefine the e-commerce strategy within your business.
Join us.









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