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Unlock Africa’s consumer goods potential at Eyes on Africa 2025 event


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2 min read 2 min

Pharmaceutical & Cosmetic Review is proud to announce its media partnership with Euromonitor International for the upcoming Eyes on Africa 2025 event – a must-attend gathering for industry professionals seeking to capitalise on Africa’s growing consumer market.

In today’s rapidly evolving marketplace, understanding Africa’s consumer landscape is crucial for businesses aiming to thrive in the region. The event: Eyes on Africa 2025 – Tapping into Africa’s Consumer Goods Growth Potential offers an unparalleled opportunity to gain fresh insights and strategic perspectives on the continent’s diverse and dynamic markets.

Taking place on 24 June at The Tryst in Woodmead, Johannesburg, South Africa, Eyes on Africa 2025 offers access to specialists from the data analytics company, Euromonitor International, including Rubab Abdoolla (Senior Consultant), Peter Hirst (Consultant), and David Nyamasvisva (Sales Manager), who will share their expertise on macroeconomic trends, industry developments, and household dynamics across Africa.

A consumer holding her basket while shopping for personal care products (Image: GettyImages)

Why you should attend

Africa represents one of the world’s most promising growth frontiers for consumer goods, with rapidly changing consumer expectations, technological advancements, and evolving retail landscapes. This exclusive event brought to you by Euromonitor International will bring together leading experts to help you:

  • Navigate economic pressures while fostering meaningful consumer engagement.
  • Understand shifting consumer expectations around value, convenience, and digital innovation.
  • Identify growth opportunities across the continent in fast-moving consumer goods.
  • Adapt your strategies to the unique challenges and opportunities of African markets.
  • Network with industry leaders and decision-makers in a collaborative environment.

The event is relevant for professionals in:

  • Cosmetics and personal care product manufacturing and distribution
  • Food and beverage product manufacturing and distribution
  • Retail strategy and operations
  • Marketing and brand management
  • Business development and innovation
  • Market research and consumer insights.

Click here to register to attend Eyes on Africa 2025 – Tapping into Africa’s Consumer Goods Growth Potential.

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