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UPM Adhesive Materials earns RecyClass recognitions


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2 min read 2 min
UPM Adhesive Materials label solutions with RecyClass recognition help brand owners hit their sustainability targets (Image: UPM)

UPM Adhesive Materials has proudly achieved RecyClass recognition for its RW85C adhesive technology.

In addition to the previously acquired approvals, label materials with RW85C adhesive are now recognised to be releasable in high density polyethylene (HDPE) container recycling and alkali/water releasable adhesive in PET bottle recycling*. This means that the approved label materials can be recycled in HDPE natural and white and PET bottle recycling streams. The adhesive also enhances packaging recyclability and supports the circular economy.

Circular economy commitment

“Thanks to the immense research of RecyClass, label material producers can now transparently prove their labels do not hinder the recyclability of HDPE and PET packaging. The quality of the highly valued natural and white recyclate can be secured with the right label material. The right adhesive technology innovations also enable the circular economy and enhance sustainability performance. Brand owners will be able to utilise the UPM Adhesive Materials technology approvals to certify their packaging with RecyClass,” says Santeri Marjamäki, manager, ecosystem, EMEIA, UPM Adhesive Materials.

“Packaging regulations like PPWR are evolving and sustainability expectations continue to grow. We’re staying ahead of the curve by collaborating with RecyClass to deliver label solutions that meet strict recyclability criteria by design. Our label solutions help brand owners hit their sustainability targets and lead the shift toward a circular packaging economy,” comments Przemysław Sawa, director, consumer label solutions, EMEIA, UPM Adhesive Materials.

*Specific conditions of the approval can be found in the RecyClass Technology Approval Letters: Letter 1 and Letter 2

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